It's THE question we get asked at (almost) every match: "Why XXII? Is it for 22 v'là les bleus?"

We admit, we've heard it a bunch of times... and we love answering it. Because in reality, XXII(pronounced twenty-two, but we'll accept the 22) has a much richer history than that, at the crossroads of music, friendship and vision (in the very literal sense of the word).

XXII is first and foremost a story of friendship and... music.

Before XXII was an artificial intelligence company, it was a meeting of minds.
At the age of 18, William and Dam, two buddies with a passion for sound and creation, launched a music label called XXII, their first playground for mixing vision, art and audacity. A few years later, the musical adventure came to an end, giving way to a brand-new XXII. This time, the turntables were replaced by GPU servers. The beats have become algorithms, the samples datasets, but the vibe remains the same: to create, together, in freedom.

22, a number that slams.

22 isn't just a round, stylish number. In numerology, it's the number of mastery and concretization - the number of visionary builders, of those who turn ideas into reality.
That's exactly what we do at XXII: we turn vision into innovation.
Our job is to give technology the ability to see, understand and act on the world, to make it clearer, smoother and more intelligent.

From music to machines: vision as a common thread

"To see is to understand. To understand is to anticipate. And to anticipate is to create." This phrase from William Eldin, our founder, sums up our DNA perfectly.

At XXII, vision isn't just a sense, it's an engine of innovation. Thanks to our CORE software platform, we give machines perceptive intelligence: they analyze, interpret and react in real time. In short, they learn to "see" like we do... only faster.

A human (and slightly pirate) adventure!

XXII is a tribe of passionate engineers, designers and researchers. We move forward together, driven by the same mission: to push back the frontiers of the possible. And like any good crew, we don't follow a map. We draw it ourselves, with crazy ideas, lines of code and strong coffees. That's why we like to call ourselves pirates of innovation.

So, "22 v'là les bleus"?

If "22" heralds the arrival of the blues, then XXII is the signal for a new generation of AI: more human, more responsible and, frankly, bolder.

Our motto? That of Daft Punk, our original heroes: "Harder, Better, Faster, Stronger."

Because, after all, artificial intelligence is also about rhythm, flow and harmony.