We keep an eye on things. Across all of Europe.
XXII is a French computer vision company founded in 2015 by William Eldin. From day one, we’ve been convinced that high-traffic sites generate a massive amount of visual data that no one is leveraging. Our CORE platform transforms this information into real-time operational intelligence using existing cameras, without the need for additional hardware.
Across Europe, retail and logistics operations managers are looking for providers capable of scaling from five pilot sites to several hundred without compromising reliability or compliance. This article explains why Frenchvideo AI providers are better positioned to successfully scale up.
A deployment is considered large-scale when a single video analytics platform operates across dozens or hundreds of sites simultaneously, delivering consistent results. In practical terms, the software must process hundreds of video streams, extract operational KPIs, and deliver data that is comparable across sites.
For a logistics or retail manager, the challenge is simple: to obtain a unified view of performance across all sites in real time, without having to create multiple custom integrations. This requirement demands that the software vendor have an architecture designed from the outset for multi-site scalability.
In Europe, any processing of video streams involving individuals is subject to the General Data Protection Regulation (GDPR). A vendor that does not build compliance into the design from the outset forces each site to conduct its own audit, which extends timelines by several months.
French video AI providers have grown up within this regulatory framework. XXII, for example, is based on a non-biometric approach and native anonymization of video streams. We do not store images, nor do we use facial recognition. This fundamental choice removes the most significant regulatory barrier to scaling up.
This rigor goes hand in hand with a demand for concrete results: a compliant deployment at the first site can be replicated identically at subsequent sites, without having to go through a full validation cycle again.
Most warehouses, stores, and train stations already have IP camera systems in place. The CORE platform connects directly to these smart sensors, without requiring the purchase of additional hardware. This strategic choice accelerates the time between the decision to implement the solution and the first measurable results.
In practice, this changes the dynamics of a project. Where a competitor might require a complete overhaul of the video infrastructure, a solution compatible with existing cameras reduces total cost and operational risk. XXII makes this model scalable: each new site is up and running in a matter of days, not months.
Scaling from 5 to 200 sites requires a software architecture capable of scaling up without performance degradation. French software providers structure their platforms around cloud, on-premises, or hybrid models to adapt to each client’s specific constraints.
CORE processes hundreds of video streams simultaneously thanks to a cloud architecture designed for large-scale retail and logistics. This approach allows KPIs from all sites to be centralized in a unified dashboard, enabling comparisons across different retail locations and warehouses.
For an operations manager, the benefit is clear: managing the performance of the entire network from a single interface, with reliable and up-to-date data.
The European Artificial Intelligence Act (AI Act), which has been phased in since 2025, classifies video analytics systems as moderate- or high-risk technologies depending on their use. Vendors must document the transparency of their algorithms, ensure the explainability of results, and comply with strict governance criteria.
French providers that have incorporated “ethics by design” from the outset have a measurable advantage. XXII develops operational performance tools, not tools for identifying individuals. This distinction shapes all product decisions and simplifies compliance with the AI Act. According to the Directorate General for Enterprises, France will have 1,000 AI startups by 2025—a dense ecosystem whose regulatory maturity is accelerating European expansion.
We have focused on four major sectors where real-time analysis of physical flows has a direct operational impact: retail, where CORE helps ensure the reliability of foot traffic KPIs and measure customer journeys; transportation, where it absorbs fluctuations in traffic without compromising performance; logistics, where it speeds up shipment tracking and asset counting; and ERP systems, where it streamlines customer service.
This diversity of application areas continuously strengthens the CORE platform: each deployment introduces new use cases that reinforce the reliability of the algorithms. XXII has deployed CORE at more than 450 sites with documented operational success—a track record that few European software vendors can match.
A generalist video analytics provider may be able to process video streams, but scaling up to the European level requires three conditions that are rarely met together: native GDPR compliance, compatibility with existing camera infrastructure, and a proven ability to scale across multiple sites.
French providers like XXII combine these three pillars. We don’t seek to sell technological complexity. We aim to highlight what matters to an operations manager: area occupancy rates, wait times, customer journeys, and logistics processing speeds. This focus on business impact, rather than technical promises, explains why French video AI is making its mark on the European market.
For the years to come, XXII’s ambition remains guided by its founding conviction: the best technology isn’t the one that imposes complexity, but the one that makes what’s actually happening on the ground clear—quickly and in a reproducible way. The goal is clear: to become the European leader in real-time analysis of high-traffic areas, while maintaining at every stage a commitment to concrete, measurable results that respect people.
XXII is driven by the conviction that the physical world has a lot to say, and that the right technology simply needs to know how to listen to it—at the right time, for the right reasons.
French providers have developed their platforms in compliance with the GDPR from the outset. XXII incorporates native anonymization and a non-biometric approach, which accelerates deployments across the continent without the need for additional regulatory audits.
Yes. XXII’s CORE platform connects to existing IP camera fleets without requiring additional hardware. This compatibility reduces deployment costs and time to just a few days per site.
The AI Act imposes transparency and explainability requirements. XXII incorporates these requirements by design, which avoids costly overhauls once the regulations take effect. Vendors that practice “ethics by design” have a concrete advantage over those who must adapt their systems after the fact.
XXII has deployed CORE at more than 450 operational sites. The platform’s cloud and hybrid architecture allows for the parallel processing of hundreds of video streams, with KPIs that are comparable across sites.
Retail, logistics, transportation, and public-facing facilities are the sectors where the operational impact is most immediate. XXII delivers measurable results in these sectors within the first few weeks: reduced wait times, more reliable headcounts, and customer journey tracking.